PETRONAS Sepang Racing Team enters NFT market
PSRT becomes the first MotoGP team to launch NFTs, using GPNFTs, powered by MLSE Digital Labs
PETRONAS Sepang Racing Team unique digital assets will soon be available by non-fungible token (NFT) through GPNFTs.io, a newly launched NFT ecosystem for the motorsports world.
The team has entered the NFT market with GPNFTs.io, a platform powered through technology built by MLSE Digital Labs, the digital and innovation arm of Maple Leafs Sports & Entertainment.
The new partnership is showcased with branding across the fleet of PETRONAS Sepang Racing Team bikes for the remainder of the 2021 season starting at this weekend’s British GP at Silverstone.
The team’s NFTs will include digital collectibles and memorabilia of the team’s history since 2018 and riders throughout the years. Fans can register on GPNFTs.io to be the first to own an official PETRONAS Sepang Racing Team NFT.
“PETRONAS Sepang Racing Team has always looked into new ways of engaging with our fans and bringing to market unique fan-focused offerings. We are looking forward to our new venture into the digital space with GPNFT which allows our legacy and achievements to be created into bespoke NFTs and fans can now own key pieces of the team as collectibles. Obviously, this is a limited period offering with the team in its final year of operating so the NFTs will only be available for a limited time.” – Razlan Razali, PSRT Team Principal
“We are excited to be welcoming the PETRONAS Sepang Racing Team to GPNFTs.io, as the first in our new collection of Motorsport NFTs. GPNFT is a unique platform which focus towards motorsports and aims to gather motorsports teams and athletes across MotoGP and F1 in one marketplace. We look forward to announcing further teams and become the leading digital platform for all motorsports fans from around the world to purchase NFTs from their favourite teams.”– GPNFTs founder Ali Rafi
“MLSE Digital Lab’s technology has given GPNFTs.io the ability to bring PETRONAS Sepang Racing Team fans a way to easily buy innovative team assets and collect incredible and exclusive moments from a race or favourite rider. Our product development team created this open market platform and is purposely built for the sports and entertainment experience. We are proud to be one of the few Canadian-based technology making waves in the industry and around the world.” – Humza Teherany, Chief Technology and Digital Officer at MLSE
Never mind that, what’s an NFT?
An NFT is a unit of data stored on a digital ledger, called a blockchain, that certifies a digital asset to be unique and therefore not interchangeable. NFTs can be used to represent items such as photos, videos, audio, and other types of digital files.
Access to any copy of the original file, however, is not restricted to the buyer of the NFT. While copies of these digital items are available for anyone to obtain, NFTs are tracked on blockchains to provide the owner with a proof of ownership that is separate from copyright.
For more information and to register for an account, visit GPNFTs.io.